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Ioniq is standing in front of rising curve


The most meaningful result is
the satisfaction, emotion, and
trust experienced by the customers

A global sales network that is expanding
to every corner of the world

  • Global sales trend* Unit: 1,000 vehicles

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  • Overseas sales* Unit: 1,000 vehicles

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  • Domestic sales* Unit: 1,000 vehicles

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Hyundai Motor sold 4.51 million vehicles in 2017. This included 688,939 vehicles purchased in South Korea and 3,817,336 overseas. Our Elantra model sold 669,663 units, making it the leading South Korean car model. Hyundai Motor continued to lay the foundations for its sustained growth in 2017, selling 4.51 million units and winning recognition for its quality, designs, and technologies from professional organizations around the world.

Hyundai brand value improved in 2018 with models also winning many awards

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Hyundai Motor Company’s unique quality and value

Hyundai Motor Company’s brand image has evolved from “dependable quality” to “the most satisfying brand." Brand value grew 3% in 2018 to USD 13.5 billion versus 2017, though ranking dropped one step to No. 36 in Interbrand Best Global Brands 100. Hyundai Motor Company has boosted significantly its brand awareness among customers creating an enhanced profile across the areas of culture, sports, corporate social responsibility. And through its new, high quality products, Hyundai Motor Company has advanced its caring approach to connect with customers around the world.

2018 Interbrand ranking (Automotive)

2017 Interbrand ranking (Automotive)
Brand Brand value
(USD Billion)
2018 overall
2017 overall
1 TOYOTA 53.4 7 (-) 7
2 MERCEDES-BENZ 48.6 8 (+1) 9
3 BMW 41 13 (-) 13
4 HONDA 23.6 20 (-) 20
5 FORD 13.9 35 (-2) 33
13.5 36 (-1) 35
7 NISSAN 12.2 40 (-1) 39
8 VOLKSWAGEN 12.2 41 (-1) 40
9 AUDI 12.1 42 (-4) 38
10 PORSCHE 10.7 52 (-4) 48
corp management performance gasoline engine winners trophy

Hyundai Motor’s powertrains named in
Ward’s AutoWorld Ten Best Engines list
for third consecutive year

Hyundai Motor’s Elantra Eco 1.4L turbo-charged DOHC 4-cylinder motor made the 2017 Ward’s Ten Best Engines list complied by Ward’s AutoWorld magazine, a world-leading, U.S.-based provider of automotive insights and analyses. This followed winning a listing in 2012 for the development of the 1.6L GDI 4-cylinder motor in the Hyundai Accent sub-compact. Hyundai Motor has been named to this prestigious list seven times. This includes the Tau engine (from 2009 to 2011), the Gamma GDI engine (in 2012), the Fuel Cell Powertrain for the Tucson ix35 Fuel Cell (in 2015), and the Sonata Plug-in Powertrain (in 2016).
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